What “healthy” looks like in 90 days
You do not need ten parallel workstreams—you need a clear path from design to a stable, monitored production release.
- Define the slices you will ship: MVP, internal beta, and first external customer cohort.
- Agree early on non‑negotiables: security, compliance, uptime targets, and support expectations.
- Measure leading indicators: build health, release frequency, and defect trends—not just feature count.
Technical groundwork you should not skip
It is easier to add features than to fix a shaky foundation mid‑launch.
- Choose a clear system architecture and document how services communicate.
- Set up CI/CD, automated tests, and basic observability before your first pilot users.
- Keep environments simple: dev, staging, and production with clear promotion rules.
Rituals that keep launches calm
Process is only useful if it reduces risk and noise for your team.
- Run short technical design reviews before work starts on complex features.
- Hold weekly release planning to align engineering, product, and customer teams.
- After each milestone, run a blameless retro and feed fixes back into your playbook.
SEO details
Semantic headings, schema, fast-loading assets, and intent-mapped internal links—built to rank and convert.